Data protection regulations

We take the issue of data protection and confidentiality very seriously and follow the applicable national and European data protection regulations. Below we would like to explain to you briefly the key aspects of our data storage.
We only process and utilize your personal data if you have given your express authorization.

What data do we record – Google Analytics?
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website will be transmitted to and stored by Google on servers in the United States. If IP anonymization is activated on this website, your IP address will however be truncated by Google beforehand within the area of member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to a Google server in the USA and truncated. Google will use this information on behalf of the operator of this website for the purpose of evaluating how you use the website, compiling reports on website activities and providing further services related to website and internet usage to the website operator. The IP address transferred by your browser within the scope of Google Analytics will not be associated with any other data held by Google. You can prevent the storage of cookies by selecting the appropriate settings of your browser software. However, we would like to point out that if you do so, it may not be possible for you to make use of the full scope of all this website's functions. You can also prevent the data generated by the cookie and related to your usage of this website (including your IP address) from being conveyed to and processed by Google by downloading and installing a browser plug-in available through the following link: tools.google.com/dlpage/gaoptout.

What personal data do we store?
We store the information we receive from you when you, for example, subscribe to directLINK, register for the LINK newsletter or use one of the offered contact options.

In addition, we record information on your fields of interest by evaluating your clicks on the website and in the LINK newsletter.

When you contact us for the first time we set up a profile for you in our database. Any other information that you send us at a later date is then also stored in this database. The more information we receive from you, the more individual and interesting are the offers we can send you in future.

What do we use this data for?
We use your data solely to send the information you have requested and answer your questions and for statistical market research purposes.

How long is the data stored?
We store all the information you send us indefinitely.

Can you find out what data we have stored about you?
Yes. You can obtain information on your stored data at any time on request.

Can you initiate the deletion of your stored data?
Yes. Of course, you have the chance to initiate the partial or full deletion of your data at any time. For this purpose, please use the contact form on our website. We shall then comply with your wishes immediately. Should we be legally required to store data (for example, storage periods under commercial and tax law), the data will be blocked, but not deleted.

We only use cookies on our websites in specific areas if this is necessary for an application or a service that we provide.

Do we pass your data on to third parties?
No, we do not pass your data on to third parties. In particular, your data is not sold, leased or exchanged.
Insofar as we entrust other companies with the execution of our tasks, they are also, of course, required to protect your data and to only use them for the precisely predefined purpose. They are also required to handle the data in accordance with this data protection declaration and the current legal situation.

Data security
All data are stored on servers which are operated with a high security standard, in order to protect your provided data from access by unauthorized persons.

Should you have any further questions or suggestions, you can contact us at any time.